The Nightshift Event Planning Toolkit
21 templates and the thinking behind them.
Everything I use with partnership clients, packaged so you can run it yourself.
$47one time, yours to keep
Get the ToolkitInstant download. Editable templates plus the written methodology. Yours to keep and reuse for every event that follows. All sales are final, so email me first if you have any questions at all.
What you get
The templates get you organized. The methodology is what makes them work.
Every tool here comes with the thinking behind it. When to reach for it, what it is really asking you to decide, and how the answer shapes everything downstream.
That is the part that carries. Anyone can fill in a timeline. Knowing which decisions to make first, and which ones can wait, is what separates an event that runs from an event that works.
Twenty-one tools covering the whole arc, from the first strategy conversation through the post-event debrief, plus the method that ties them together.
Run it once and you will see the shape of it. Run it twice and it is yours.
What is inside
The full lifecycle
Grouped in the order the work actually happens, starting well before anyone books a venue.
01. Direction, before planning begins
- Event Objective Worksheet
- Audience Intent Map
- Venue Evaluation Scorecard
- Guest Flow Worksheet
- Moment Planning Map
02. Planning and coordination
- Planning Timeline
- Budget Tracker
- Vendor Tracker
- Vendor Outreach Scripts
- Vendor Confirmation Checklist
- Site Reference Sheet
03. On the day
- Run of Show
- Staff Briefing
- Production Call Agenda
- Day-Of Communication Protocol
- Attendee Communication Templates
- Contingency Map
- Issue Resolution Framework
04. After, and what carries forward
- Event Debrief
- Post-Event KPI Tracker
- Operator Self-Assessment
21 tools. 1 method. No expiration.
Who it is for
Made to be used.
Editable, reusable, and built to be printed, marked up, and handed to a caterer. These are working documents, and they hold up to being worked in.
You keep all of it. Every tool works for every event that follows, at any size and any budget.
And it sharpens each time you use it. That is what makes it a method rather than a file.
Twenty-one tools and the method behind them, for $47.
Get the ToolkitWhen you want someone in it with you
Or bring me into the work with you.
Plenty of businesses run this themselves and run it well. Others reach a point where the decisions get bigger than the templates, and it helps to have someone asking the harder questions with you.
A Nightshift Strategy Session starts at $600, and the fee is credited toward a Strategic Event Partnership begun within 90 days.